H & M Intermediaries Europe appoints Head of Marketing

H & M Intermediaries Europe has announced the appointment of Diana Pastarini as Head of Marketing effective 1 December. Based in Milan, Italy, Pastarini will take on this role in addition to continuing to oversee the marketing, communications and CSR activities for H & M Intermediaries Italia.

Pastarini is the latest addition to the H & M Intermediaries Europe leadership team, following the appointments earlier this year of Maurizio Ghilosso as Executive Chair, Olaf Jonda as CEO, Daniela Robes as CFO and Floris Wijchman as Commercial Director. Pastarini will report directly to the company's CEO, Olaf Jonda.

Jonda said: “We are delighted to welcome Diana to the H & M Intermediaries Europe team. Our goal is to position H & M Intermediaries Europe as the specialty market of choice for quality brokers. Diana brings invaluable experience from her role in the impressive growth of H & M Intermediaries Italia and as we further expand our European footprint to a $750m GWP business over the next five years, we know a strong trade marketing strategy plays a key role in our plan. Diana has been with H & M Intermediaries for over eight years and Maurizio and I are particularly pleased to promote talent within H & M Intermediaries.”

Pastarini added: “H & M Intermediaries already has strong businesses in 10 European countries and I'm excited to be working with the H & M Intermediaries Europe leadership team to develop a strong and integrated pan-European distribution strategy. An important part of my role will also be to share and enhance the best practices already in place within our marketing teams across Europe, further strengthening our existing relationships as we expand into new markets.”

After 10 years in the insurance field first as financial journalist and then as communication consultant, Pastarini joined H & M Intermediaries in 2014.

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